Efficacy of Online Learning of Employees in Consumer Goods Industry


Mrs. Divyaa CR, Phd, Research Scholar, Dr.M.UmaMaheshwari, Associate Professor & Head
Department of Management, Dr. SNS Rajalakshmi College of Arts & Science, Coimbatore, India.


Consumer Goods industry in India has a turnover of 76400 Crores in 2019. It is expected to double by 2025. The number of employees in the consumer goods sector are over 7,00,000 full time employees with Learning and development needs. The employees in the industry are found to part way with their traditional techniques of working, where online learning comes into rescue. Online learning among employees seeks to fringe benefits as much as possible. The present study is made as an attempt to identify the efficacy of online learning among the employees of consumer goods industry in Chennai city.